Fragrances

Paper presented at the IFEAT International Conference in Barcelona, 6 - 10 November 2011 Spain: Bridging Continents and Cultures Pages 205-221 in the printed Conference Proceedings. THE LATIN AMERICA bouquet INDUSTRY Sergio Gallucci Natura Inovação Sao Paulo brazil-nut tree SergioGallucci@natura.net INTRODUCTION The presentation analyses field of battle trends in the Latin American fragrancy merchandise. Actual and emf trends, including parvenu product developments, will be reviewed alongside study foodstuff players in the region and individual country characteristics. The sixer major securities industrys, accounting for 90% of sales argon analysed. dispersal channel and future prospects are also discussed. The regions pixilated economic produce is impacting directly on the fragrance industry. For example, Brazil is now the worlds largest fragrance market in value ground; while the increased conflict of newfangled men has led to this market segment witnessi ng the highest growth appraise in 2010. Local players are pushing the ecumenical growth and currently represent more than 25% of world-wide fragrances market value. The source of all the data presented is Euromonitor. It is very historic to articulate that the information presented is about consumers in the region, per country, not production, because around(prenominal) countries are exporters and this represents a large volume in those countries. gloss onward beginning the detailed presentation, it is authorized to clarify some of the terms that will be used: Mass and insurance premium Fragrances - at that place are mens, womens and androgynous products. The mass and superior markets are normally distinguished by price, label/ side (mass fragrances rarely carry a reason label) and distribution. BPC means watcher and Personal Care GACR = Compound one-year Growth deem Consumer and industry perception: the most important and most infixed criteria, consumer and i ndustry perception, is measured through trad! e interviews with manufacturers, distributors and retailers, as comfortably as...If you want to get a full essay, recount it on our website: OrderCustomPaper.com

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